Enter the lucrative world of the certified kettlebell
trainer—and attract more clients for a better income

How to master the essentials of kettlebell lifting—and dramatically boost your power and effectiveness as a personal trainer or coach

Announcing: Pavel and Dragon Door's new, one-day, entry-level kettlebell instructor certification workshop

Hardstyle Kettlebell Certification™ (HKC™) With Pavel Tsatsouline, Chief Instructor, and Master RKCs Andrea Du Cane, Kenneth Jay, Brett Jones, and Mark Reifkind Saturday, September 26, 2009 8:30am—6:00pm St. Paul, Minnesota

This workshop is sold out and
no further HKCs are yet scheduled.

On successful completion of the HKC, an HKC graduate may deduct their entire HKC tuition fee from a registration for a future RKC certification workshop, within one year of achieving the HKC.

Since Pavel and Dragon Door launched the world's first-ever kettlebell instructor certification program in 2001, the classic RKC program has become the gold standard, now with over 1,200 certified instructors in over 43 countries.

The prized RKC certificate represents a "Black Belt" in kettlebell instruction that requires extensive pre-training to attain. A grueling, "experience of a lifetime", the RKC program is the ONLY current program which insists on stringent testing of multiple skills and strengths. Currently only an average of 70% of RKC candidates succeed in passing the requirements by which they can proudly hold themselves forth as "RKC-certified".

While qualified RKCs continue to graduate to ever-higher levels of expertise, through such groundbreaking graduate programs such as the CK-FMS and the RKC level II, it's clear that these individuals share a very special combination of drive, passion, skill, commitment and physical capability—without which the RKC would remain a distant dream.

In other words the RKC is not for everyone! Not everyone is ready to step up to that level of intensity and commitment. To pay that kind of price in blood, sweat, tears and money—whatever the final prize and future benefits, be it enhanced financial opportunity or dramatic physical gains.

But what about all of those otherwise-dedicated coaches, trainers and athletes who just can't commit to the full-bore RKC, but would still like to be certified in the most important essentials of kettlebell lifting?

Currently there is no entry-level kettlebell certification program that addresses these folk with the kind of quality and standards Dragon Door and Pavel have become famous for.

Time to change all that and provide this larger group of fine individuals the chance to "Enter the Kettlebell", as it were—and learn from the very best in the business.

So with that in mind, we present you the HardStyle Kettlebell Certification, the HKC—and your chance to join forces with the world's premier kettlebell instructor training system.

Special Note: September 26, 2009 represents the launch of Pavel and Dragon Door's new HKC program. As such it will be the only HKC instructed by Pavel and all four Master RKCs. This will be a unique and unprecedented opportunity to study with all five of the current world-leaders in RKC instruction. (Future HKCs will be taught by one Master and one Senior only.)

And as with everything from Pavel and Dragon Door, the HKC was put together with great thought and care. Pavel and John personally polled the RKC Masters and Seniors, soliciting their informed feedback, before finally settling on the exact HKC program.

In creating the HKC, Pavel drew on his eight-plus years of developing the current Level I and Level II RKC programs, his authoring of the widely acclaimed Enter the Kettlebell! system and other kettlebell training resources, plus thousand of hours of personal discussion and research with high-level training experts of all kinds.

With his deep skill at identifying what is truly essential for effective kettlebell training, Pavel has created, with the HKC, an opportunity to build a superb and rock-solid foundation as a kettlebell professional.

Like the RKC, the HKC includes a qualifying test of physical strength. The RKC is famous for its mandatory snatch test—that immediately sets a high bar for those wishing to qualify as an RKC. We take pride in this. Many fitness certifications have no physical test whatsoever, allowing that curious anomaly of an obviously out-of-shape trainer dispensing advice to clients who are clearly fitter than they are!

To ensure that those who register for the HKC have a reasonable level of fitness, Pavel settled on a Marines marker: the Marines entry-level pullup test. See details here.

Attend the HKC and leave with these major advantages:

• A deep understanding of the true benefits of kettlebell training—for both yourself and your clients
• A solid knowledge of vital kettlebell training safety procedures
• A workmanlike grasp of the fundamentals of biomechanics—to ensure your clients move with perfect form and avoid injury
• A grasp of the key HardStyle skills and principles of strength
• The ability to competently perform the three key kettlebell exercises (the Swing, the Get-Up, and the Goblet Squat)
• A "simple and sinister" set of extra exercises that are easy to learn, easy to teach and a great bonus for both you and your clients
• The confidence you can now correctly teach the three essential kettlebell exercises—and troubleshoot common technique problems
• The ability to write kettlebell training programs for athletes (GPP) and fitness clients in a private or class setting

And discover all this and more in the course of your HKC training:

• Understand why mastery of the kettlebell swing is fundamental to high-level HardStyle practice
• How to develop power through compensatory acceleration and overspeed eccentrics
• How to train hip extension for back and knee health and athletic performance
• How to employ bracing and neutral spine—for injury prevention, enhanced performance and optimal transmission of force
• How to recruit the lat as a "core muscle" to improve the spine safety and glute strength
• How to employ the plank as an effective assessment tool and a corrective drill
• How to increase power with the biomechanical breathing match
• A safe, effective modality for developing different types of endurance
• Explosive training techniques for more effective fat-loss
• The two-arm swing and corrective exercises
• The concept of rooting and two key drills for developing it
• The manual overspeed eccentric swing
• The one-arm swing
• The hand-to-hand swing
• Russian relaxation exercises to enhance the acquisition of skilful movement
  
  
• The two hundred year history of the get-up
• The get-up as an assessment tool
• The strength and health benefits of the get-up
• How to correctly perform the get-up and teach corrective drills
• How to move from mobility to stability, then from stability to strength—and why this progression is crucial for truly effective kettlebell work
• The get-up, shoulder mobility and stability exercises. The role of the lat in shoulder stability and strength—and advanced lat facilitation techniques
• How to employ and teach steering strength
• The concepts of leakage and linkage—and their importance for effective kettlebell lifting
  
  
• How to perform the goblet squat and corrective drills
• "Strength stretching" for the hips
• How to quickly teach professional technique in the barbell squat and deadlift with a special kettlebell exercise
• How to overcome gluteal amnesia
• How to most effectively stretch the hip flexors to dramatically improve athletic performance
  
  
• Seven effective and easy-to-learn extra kettlebell exercises—to add variety and depth to your clients' kettlebell workouts
  
  
• Understand the key components of general physical preparation versus special physical preparation
• How to train athletes versus training the general population
• Special considerations for training military and law enforcement personnel
• Personal training versus class training
• The essentials of effective kettlebell program design

As with the RKC, the HKC will be earned through diligent testing of each candidate. Besides having to pass the requisite pullup test at the outset of the workshop, each HKC candidate will be evaluated for technical proficiency at the end of the workshop and will then be granted either a pass or fail.

Hardstyle Kettlebell Certification™ St. Paul, Minnesota Saturday September 26, 2009 8:30am—6:00pm Register on-line or call 1-800-899-5111 for credit card orders. Mail check to Dragon Door Publications, 5 East County Rd B, #3, Little Canada, MN 55117 Certification fee: $499.00 $50.00 fee for cancellations or transfers, no exceptions. No refunds on cancellations after September 11, 2009 Workshop Code # HKC001 Workshop reference: Hardstyle Kettlebell Certification, September 2009 Fee: $499.00